Blog
Notes on 404 management, lost traffic and SEO.
October 5, 2026
Analyze Redirect Chains, Soft 404s and Broken Links with no404 Trace
October 3, 2026
Check Your Website Before Launch: WebAudit Inspector
September 28, 2026
How to Recover Lost Traffic and Conversions from 404 Logs
Analyze 404 logs by source, intent, and conversion value, then prioritize relevant redirects that turn missing-page visits into opportunities.
September 27, 2026
PrestaShop 8 and 9: 404 Redirect and Deleted Product URL Guide
A PrestaShop-specific guide to managing deleted products, changed friendly URLs, category moves, and legacy 404 traffic without creating irrelevant redirects.
September 26, 2026
WooCommerce Product URL Changes: 404 and Redirect Management
A WooCommerce-specific guide to protecting traffic when product slugs, category structures, or permalink settings change.
September 25, 2026
How to Find and Fix Redirect Chains and Loops
Learn how redirect chains and loops affect SEO, speed, and user experience, then consolidate them into clean one-step routes.
September 24, 2026
30 Reasons Your Website Looks Vibe-Coded
September 24, 2026
Google Ads 404 Traffic: How Broken Landing Pages Waste Paid Clicks
Learn how broken Final URLs and legacy campaign landing pages can create 404 traffic, hurt conversions, and trigger Google Ads destination problems.
September 23, 2026
How to Fix 404 Errors After a Website Migration: URL Mapping Guide
A practical migration workflow for inventorying legacy URLs, mapping old paths to relevant new pages, testing redirects, and monitoring missed 404 traffic after launch.
September 22, 2026
Redirect Strategy for Discontinued Ecommerce Products
Choose between keeping, redirecting, returning 404, or using 410 for unavailable products while protecting organic traffic and paid campaigns.
September 21, 2026
Apache .htaccess 404 Redirect Guide
Learn how to use Apache Redirect, RedirectMatch, and mod_rewrite to map old URLs to relevant new destinations without masking every 404.
September 20, 2026
Nginx 404 Redirect Rules: return, rewrite, and error_page
A practical Nginx guide to handling old URLs with `return` and `rewrite`, while using `error_page` for real error handling instead of blindly redirecting every 404.